The agency built for B2B.

FVM is the strategic brand partner and marketing agency of choice for B2B brands that need a clear and effective way to communicate their value. Through inspired storytelling, thoughtful design, and smart development solutions, we help them reach their audiences — and we've been doing it for 30 years. Take a minute to learn what we're all about.
New Work:

DiscoverOrg

New Work:

DiscoverOrg

Ownable branding for a growing SaaS leader

DiscoverOrg is the leading sales and marketing intelligence SaaS platform in the world, providing thousands of B2B sales organizations with the most accurate and actionable prospect data. Having recently acquired its biggest competitor, RainKing, DiscoverOrg hired FVM to create a full brand identity.

Industry:

Sales Intelligence

New Work:

HighPoint Solutions

New Work:

HighPoint Solutions

Elevating an IT giant through branding and consultation

HighPoint Solutions is a leading global provider of IT consulting and services for healthcare and life sciences companies. FVM was hired to create a brand identity that would elevate the company, reflect its leader status, and fuel a more focused sales machine.

Industry:

Healthcare & Life Sciences

Case Study:

PRA

Case Study:

PRA

Scalable positioning for a shifting business model

PRA offers enterprise project management and consulting services to some of the world’s biggest real estate and design construction companies. PRA hired FVM to create an authentic brand position and identity that would support its new business model and allow the company to scale.

Industry:

Real Estate & Construction

Blog:

B2B, coast to coast

Author:

Jon Cohen

B2B, coast to coast

We’re opening a second location in beautiful Portland, OR to expand our B2B brand and marketing offering and better serve west coast businesses.

Date:

October 5, 2017

Case Study:

Archer

Case Study:

Archer

New brand identity, new value proposition

FVM’s new brand strategy and awareness campaign differentiated Archer, growing the company’s value against technology/SAAS competitors.

Industry:

Investment Management

Blog:

You have a branding problem – Now what?

Author:

Jon Tran

You have a branding problem – Now what?

Get an insider look at creating B2B brands that work. What to expect from the branding process and the value it will bring to your business.

Date:

January 12, 2017

Case Study:

Avenu

Case Study:

Avenu

Organizing four brands under one new company

When four of the largest revenue enhancement companies organized under one new company, their leaders turned to FVM to build and launch a complete brand identity that could start conversations on a national scale without leaving existing customers behind.

Industry:

Government Services

Case Study:

Proscia

Case Study:

Proscia

Brand strategy for a digital pathology start-up

Proscia had a breakthrough technology, but needed an evolved brand identity and new storytelling to convey how its AI was changing digital pathology.

Industry:

Digital Pathology

Case Study:

Clery Center

Case Study:

Clery Center

Brand image that builds on legacy

Clery Center’s reputation was built on history, so they needed a strategy and image that could create awareness — without leaving behind existing brand value.

Industry:

Higher Education

Blog:

Of Pastries and Products: How to Find a Common Language

Author:

Calvin Son

Of Pastries and Products: How to Find a Common Language

Technology can be complicated. Product planning sessions bring clarity to clients' products and services, and help to build a foundation for a go-to-market plan

Date:

June 13, 2017

Case Study:

Univar

Case Study:

Univar

Bringing out a more human brand identity

With this rebranding project, FVM created a brand identity for Univar that explained its value proposition — and reached a new audience.

Industry:

Specialty Chemical

Case Study:

ProLease

Case Study:

ProLease

Boosting brand credibility in a crowded software market

ProLease was positioned to help a broader audience navigate complex industry standards, but their brand wasn’t aligned to speak to the needs of larger clients.

Industry:

Real Estate & Facilities Leasing

Jobs:

Yes, we’re hiring.

Case Study:

Jordy Pickel

Yes, we’re hiring.

FVM is taking on new opportunities and looking for people who are passionate about building brands. If you want to bring your skillset on board, check out our openings.

Date:

April 5, 2018