Turn heads. Change minds.

Any agency can make tactics that distract and dazzle. FVM builds brands that command attention and compel decision makers to act.

 

Case Study:

Proscia // Digital Pathology

Branding, Storytelling, Web Design

Brand strategy for a digital pathology start-up

Proscia had a breakthrough technology, but needed an evolved brand identity and new storytelling to convey how its AI was changing digital pathology.

 

Case Study:

Clery Center // Nonprofit

Branding, Storytelling, Web Design and Development

Brand image that builds on legacy

Clery Center’s reputation was built on history, so they needed a strategy and image that could create awareness — without leaving behind existing brand value.

 

Case Study:

Lightpath // Telecom

Branding, Integrated Campaign, Storytelling

Brand strategy that put competitive differentiation first

Lightpath needed a new brand that stood out. FVM delivered a differentiation-based brand strategy that highlighted the company’s unique competitive advantage.

 

Case Study:

Archer // FinTech

Branding, Naming and Tagline, Storytelling

New brand identity, new value proposition

Learn how FVM’s new brand strategy and awareness campaign differentiated Archer, growing the company’s value against technology/SAAS competitors.

 

Case Study:

BASF // Specialty Chemical

Integrated Campaign, Product Launch

Product launch plus a new brand identity

When BASF needed to launch a game-changing product, FVM took the opportunity to differentiate the company as an industry leader with a new brand image.

 

Case Study:

CommVault // Data Management

Integrated Campaign, Lead Generation

Cutting through clutter to create brand definition

Simpana needed a competitive differentiation strategy that would demonstrate its value to IT pros. Here’s how FVM showed off the brand’s cost-based advantage.

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