Strategic services built for B2B marketing success.

Break into new verticals. Create an engaging digital experience. Reframe the conversation. FVM is a full-service marketing agency built to meet the immediate and long-term goals of B2B brands.

We support clients with complete rebrands, multi-channel advertising campaigns, website launches, content marketing plans, and more.

So… where do you want to start?

Branding

Redefine your company and its offerings in a way that draws interest and builds loyalty. FVM will help you reach a position, voice, and visual identity that stand out in crowded markets.

  • Brand research — internal & external
  • Brand positioning
  • Company & product naming
  • Logo development
  • Visual identity & brand guidelines
  • Messaging framework development
  • Brand and product architecture
  • Business materials

Websites

Give your target audience a reason to reach out. FVM designs, writes, and codes website experiences to meet your marketing goals. And we’ll work to ensure your team has the content management system (CMS) controls they need to generate leads and grow sales.

  • Web design
  • Web development
  • Site & content copywriting
  • Site mapping & wireframing
  • Content management system (CMS) training
  • E-commerce site development & support
  • Conversion rate optimization
  • Search engine optimization (SEO)
  • Web form & lead management
  • Web analytics

Advertising & Campaigns

Boost awareness, nurture prospects, and generate demand. We plan, concept, and execute marketing campaigns that range from opportunistic lead-gen PPC to 360-degree multimedia campaigns for users with longer buying cycle considerations.

  • Campaign strategy & planning
  • Paid search advertising (SEM/PPC)
  • Programmatic display advertising
  • Remarketing campaigns
  • Paid social advertising
  • Native advertising
  • Email marketing strategy & support
  • Print advertising
  • Trade show & event materials
  • Account-based marketing
  • Direct mail
  • Digital & traditional radio
  • Outdoor & transit advertising
  • Podcast advertising

Content & Sales Enablement

Expand your thought leadership or arm your sales team with the videos, brochures, sell sheets, and podcasts they’ve been asking for. We’ll help you create, repurpose, or promote materials that engage prospects at multiple touchpoints.

  • Content planning & execution
  • Sales enablement plans
  • Print & digital brochures
  • Whitepapers & sell sheets
  • Event & training materials
  • Case studies
  • Company & product videos
  • Webinar development
  • Enewsletter development
  • Podcast production support

Our tools and partners

Salesforce Pardot
Wordpress
Google analytics
Hubspot
Google ads
Google Data Studio
Google Tag Manager
invision
MS Teams
ahrefs
MS Dynamics 365
Adobe Creative Cloud
blackbaud
jahia
eloqua
StackAdapt
mailchimp
emma
salesforce marketing cloud
Campaign Manager
SRDS
Kantar Media
BPA Media Exchange
Calendly
Rev
MNI targeted media
teamwork
Active Campaign
Linkedin Ads
Meta for Business
bombara
Twitter Business

Ready to get started?

Let’s discuss how FVM can support your B2B marketing goals.