Aaron has been continually developing his clean, professional design style since his start as a B2B agency intern up to his more recent work with GE and Evonik Industries. At FVM, he helps guide projects through every step of the process, pairing careful strategy with creative design. On weekends, Aaron swaps out his trusty Logitech keyboard for his less trusty (but equally beloved) vintage Honda motorcycle.
Musical guilty pleasure: Miley Cyrus
Marketing guilty pleasure: Direct mail
Not-so-guilty pleasures: Charcoal drawing, trout fishing
Movie intake: At least 2-3 a week
Fav. furry friend: Lucia, the Carolina Dog
Originally from the tiny town of Berwick, PA, Alex brings a broad knowledge of marketing to support some of FVM’s biggest clients. The Drexel grad uses her razor-sharp communication and organization skills to keep messages moving and projects pushing forward. When she’s not color-coding her closet or planning her next cross-country road trip, Alex is soaking in everything Philly has to offer — one cheesesteak and Flyers game at a time.
Cheesesteak of choice: Jim’s Steaks, whiz wit
Not-so-guilty music pleasure: Dave Matthews
Natural habitat: Surrounded by fuzzy blankets, fluffy pillows, candles, and Mad Men
Pet peeves: Sunday drivers, unmade beds
Secret weapon: Homemade banana nut bread
Alex has led FVM’s top accounts with passion and dedication since 2008, and now leverages her expertise to grow and nurture our client services team. For anyone else, that might be enough, but Alex is also the driving force behind agency research and discovery. She also finds satisfaction in brainstorming, client calls, and adding to her Tervis Tumbler collection.
Favorite island: kitchen island
# of FVMers married to: one
Preferred end of project pool: deep end
Favorite beings under 55 lbs: Bailey Pickel, Macy Pickel, Vinny Pickel, Raleigh Pickel
Patron saint of: cooking for new mothers
A former journalist, Calvin became a copywriter to build campaigns for clients like Comcast and Best Buy. At FVM, he uses his creative skills to clear word clutter and make brand voices sing, soothe, and sometimes scream. If it were up to him, this bio would just be a tiny GIF of a pug eating pizza.
Good punk, bad rap, Schubert
Updated tally, spectacled FVM creatives:
Frozen pizza novelties, worst to best:
Pockets, Bagel Bites, Rolls
Two marimo moss balls and one single-speed Schwinn beater
Christiana graduated from the Art Institute of Philadelphia and sped straight to FVM with a portfolio that already included work for Di Bruno Brothers and University of Pennsylvania. Passionate and informed, Christiana approaches branding, illustration, layout, and product design with an infectious “bring it on” attitude. She supplements her popularity in the agency with three well-stocked snack drawers.
One-word design process:“sketchy”
Unofficial office duties:produce sourcing, playing devil’s advocate
Guilty pleasures:/r/crappydesign, Netflix marathons
Innocent pleasures:coupon cutting, sushi, pumpkin flavoring
Daydreaming allotment:23 hours, design; 1 hour, everything else
Christina doesn’t feel comfortable unless she’s got a full to-do list and packed calendar in front of her. Organized, thorough, and determined come as standard with Christina, but it’s her talent for strategy, eye for aesthetics, and ability to see the big picture that take her to new levels of awesomeness. As if she didn’t get enough done in-office, she’s also an accomplished traveller, photographer, and mother.
Number of people shot:estimated >5,000
Weapon of choice:Nikon D600
Right brained/left brained:¿Por que no los dos?
Favorite opera, offspring:Carmen, Carmen
Remaining PTOs:not nearly enough
Football player, musician, and mixologist he may be, but it’s Coleman’s passion for marketing that brought this all-rounder to our attention. Fresh out of Juniata college, he joined FVM to learn strategy and support key accounts. He also volunteered to build a schoolhouse in Nicaragua. Slow down, Coleman; you’re making the rest of us look bad!
Dreamiest attribute:songwriting guitarist
Attention to detail level:didn’t let us sneak Taylor Swift into bio
Brown food spread of choice:50/50 toss-up, hummus/peanut butter
Alternate universe profession:craft-cocktail-drinking rock star running back
Communicates best with:clients, creative, friends in crisis
Helen takes accounting, personnel, and business matters seriously, keeping FVM the finely-tuned marketing machine it is. When she’s not crunching numbers and crushing budgets, Helen rules over the cleanest office kitchen in America through a mixture of fear and…well, just fear. But hey — just look at those counters sparkle!
Things best kept predictable:numbers, hours, vitamin C intake
Things best kept unpredictable:the route at next weekend’s Porsche rally
Green pepper consumption:quotidian
Unconventional pastime:toying with telemarketers
Least favorite nouns:ice, winter, snow, frost, late timesheets
Jon is our chief strategist and resident metaphorist. Give him a complex marketing challenge and he’ll sketch out the solution, illustrated with comparisons to three-legged racing, hotdogs, and obscure TV shows — yet it all makes perfect sense. Happiest with a whiteboard and a problem to solve, Jon inspires the agency to break boundaries, create incredible work, and take every opportunity to have a good laugh.
Puzzle genre(s) mastered:client business
Preferred board length:long
# of silent H’s in name:0 (first), 1 (last)
Favorite state ending in –mont:Vermont
Most comfortable around:creatives, family (not in that order)
Not content with content, copy and creative writing, Jon also leads our brand strategy efforts. He finds answers to our clients’ challenges, including those they don’t know they have, develops positioning recommendations, and tells their stories in fresh and compelling ways. And he’s writing this bio as you read it. He’s just that fast.
Client experience:food, AI, healthcare, pest control, gaming
Specialties:making technical stuff un-boring
Most likely eating:wings, extra-hot wings, Coke Zero
Favorite verbs:appease, excise, launch, slide
Weapons of choice:semantics, Microsoft Ergonomic Keyboard
Jordy takes a client conundrum, aligns digital marketing strategy with business goals, and delivers a simple solution to help realize that vision. Then he develops smart sites with amazing UX. And at the end of a busy day of coding? He likes to kick back, relax, and decode the formidable NY Times crossword puzzle. Bliss.
Most common workplace responses:“yes,” “definitely yes”
Puzzle genre(s) mastered:crossword
Music genre(s) appreciated:all of them
Favorite letters:N, P, R
# of FVMers married to:presumably one
After years of managing top accounts, Karen now leads the charge on strategic media planning and campaigns. One of our most studious FVMers, she devours webinars and whitepapers on a daily basis to deliver a fresh perspective on all things marketing. With three sons, a husband, and five nephews, she spends the rest of her time happily outnumbered by boys.
Hours of client research completed:whatever number comes after an octillion
# of conclusions jumped to:0.00
Honor-bound duties:understand client needs, finish leftovers
Only thing holding hair at bay:Aussie Sprunch spray
Care instructions:requires direct sunlight, frequent watering
Outgoing and go-getting, Kiersten supplies FVM’s key accounts with rich experience in financial services and food marketing. From planning to execution, Kiersten ensures every campaign step meets her impossibly high standards. And when her teeth aren’t sinking into her duties as Account Executive, they are bared for a fierce game of Giganotosaurus vs. T-Rex with her 2-year old son.
Runs on: pasta, tomatoes, olive oil
Preferred flooring: sand
In her earbuds: Freakonomics podcast
Dislikes: n/a (she’s really that nice)
Signature corny truism: “Life’s a beach.”
How do you keep an agency growing and thriving for nearly 30 years? Spend an hour with Laurie and you’ll discover an enthusiasm and magnetism that have engendered client loyalty for decades. And while you may be bowled over by her professional knowledge and drive, it’s her warmth, honesty, and sense of fun that will have you hooked. Yes, she could probably be President of the USA, but she’d rather be President of FVM.
Defining working virtues:tenacity, tenacity, curiosity, tenacity
Defining unwinding exercise:early morning yoga
Most common reading material:client industry intel and news
Unofficial family title:Cruise Director
Dietary mainstay:Amy’s lentil vegetable soup
Marissa swapped medical marketing to become FVM’s digital doctor: diagnosing and prescribing to optimize even the weariest of websites. While she’s meticulous about metrics, she’s fanatical about Wildcats… Marissa was in Houston to see Villanova’s buzzer beater in person!
Celebrity blog appearances: BEYONCE (not bad, right?)
Dream food-off: Taco vs. Cheesesteak
YouTube tutorial of choice: Beauty
“Dancing with the Stars” wins: 1 (cruise ship edition)
E-reader review: Scathing
Although the youngest member of FVM, Molly boasts 22 years of experience as a middle child, making her a natural organizer/mediator/self-starter. After graduating from James Madison University, Molly cut her teeth on not one, but three marketing internships before joining FVM, where she shares her love of kick-ass client service and warm Wawa breakfast treats.
Least favorite Office character: Toby Flenderson (of course!)
When life gives you lemons: listen to Beyoncé’s Lemonade
Fried, hashed, or mashed: mashed
Fortress of Solitude: beach house in Sea Isle, NJ
When we say that Paul’s affability and sense of humor belie his remarkable perception insight, and commitment to his craft, you may suspect a healthy dose of promotional exaggeration. But after 15 minutes talking to Paul, your skepticism will crumble — and you may just find it impossible to stop smiling. FVM’s nearly 30 years in the business is testament to Paul’s vision and integrity. And our addiction to soft pretzels is a testament to Paul’s, well, affinity for doughy goodness.
Greatest personal strengths:optimism, sports trivia
Greatest personal weaknesses:grandkids’ laughter, carbohydrates
Preferred method to prepare carbs:Italian cooking
Preferred methods to burn carbs:cycling, yoga
Something that isn’t about carbs:takes nothing for granted
Equal parts creative and strategic, Russell is a design force to be reckoned with. From logos and typography to animation and UX, his talents enhance the digital presence of all our clients. Russell’s at his best when creating brands, immersed in interaction design, poring over the latest trends, or crunching through his daily quota of carrots.
General working style:tinker and trim, keep it modular and organized
Thinks in terms of:type, interaction, Eddie Izzard quotes
Favorite low-emission vehicles:hybrid-engine sedan, whisky-powered skateboard
Know any good restaurants?my kitchen (reservations required)
Most commonly absorbing:project briefs, coffee, inaccessible music
Spirit animal: pizza
Same birthday as: Shigeru Miyamoto & Maggie Gyllenhaal
Nickname at FVM: Full-Stack Steve
Hidden talent: making corsages for grandmothers
Christmas isn’t complete without: Nacho Libre
Tom is FVM’s brand guardian. With global experience in editorial, PR, and marketing, he spends his days making sure people know who we are and what we’re capable of. When he isn’t guiding new business, promoting the agency, or making a cup of tea, he’s usually thinking about making another cup of tea.
Unrepentant loyalties:Liverpool FC #YNWA
Most requested skill:high shelf reaching
You can’t live without:Yorkshire Tea, KEXP, Friday night
Number of progeny:2