The agency built for B2B.

FVM is the strategic brand partner and marketing agency of choice for B2B brands that need a clear and effective way to communicate their value. Through inspired storytelling, thoughtful design, and smart development solutions, we help them reach their audiences — and we've been doing it for 30 years. Take a minute to learn what we're all about.
Case Study:

Avenu

Case Study:

Avenu

Organizing four brands under one new company

When four of the largest revenue enhancement companies organized under one new company, their leaders turned to FVM to build and launch a complete brand identity that could start conversations on a national scale without leaving existing customers behind.

Industry:

Government Services

Case Study:

Proscia

Case Study:

Proscia

Brand strategy for a digital pathology start-up

Proscia had a breakthrough technology, but needed an evolved brand identity and new storytelling to convey how its AI was changing digital pathology.

Industry:

Digital Pathology

Case Study:

ProLease

Case Study:

ProLease

Boosting brand credibility in a crowded software market

ProLease was positioned to help a broader audience navigate complex industry standards, but their brand wasn’t aligned to speak to the needs of larger clients.

Industry:

Real Estate, Facilities & Accounting Lease Software

Blog:

B2B, coast to coast

Author:

Jon Cohen

B2B, coast to coast

We’re opening a second location in beautiful Portland, OR to expand our B2B brand and marketing offering and better serve west coast businesses.

Date:

October 5, 2017

Case Study:

Archer

Case Study:

Archer

New brand identity, new value proposition

Learn how FVM’s new brand strategy and awareness campaign differentiated Archer, growing the company’s value against technology/SAAS competitors.

Industry:

Technology / SaaS

Blog:

You have a branding problem – Now what?

Author:

Jon Tran

You have a branding problem – Now what?

Get an insider look at creating B2B brands that work. What to expect from the branding process and the value it will bring to your business.

Date:

January 12, 2017

Case Study:

AOPS

Case Study:

AOPS

Competitive differentiation and a new brand

Learn how FVM united 148 Archdiocese of Philadelphia schools with a new brand identity that set it apart from the competition.

Industry:

Education

Case Study:

Clery Center

Case Study:

Clery Center

Brand image that builds on legacy

Clery Center’s reputation was built on history, so they needed a strategy and image that could create awareness — without leaving behind existing brand value.

Industry:

Education / Nonprofit

Case Study:

Lightpath

Case Study:

Lightpath

Brand strategy that put competitive differentiation first

Lightpath needed a new brand that stood out. FVM delivered a differentiation-based brand strategy that highlighted the company’s unique competitive advantage.

Industry:

Telecom

Blog:

Of Pastries and Products: How to Find a Common Language

Author:

Calvin Son

Of Pastries and Products: How to Find a Common Language

Technology can be complicated. Product planning sessions bring clarity to clients' products and services, and help to build a foundation for a go-to-market plan

Date:

June 13, 2017

Case Study:

Univar

Case Study:

Univar

Bringing out a more human brand identity

With this rebranding project, FVM created a brand identity for Univar that explained its value proposition — and reached a new audience.

Industry:

Specialty Chemical / Distribution

Case Study:

CommVault

Case Study:

CommVault

Cutting through clutter to create brand definition

Simpana needed a competitive differentiation strategy that would demonstrate its value to IT pros. Here’s how FVM showed off the brand’s cost-based advantage.

Industry:

Enterprise Software

Jobs:

Yes, we’re hiring.

Case Study:

Jordy Pickel

Yes, we’re hiring.

FVM is taking on new opportunities and looking for people who are passionate about building brands. If you want to bring your skillset on board, check out our openings.

Date:

April 5, 2018